生成
海量数据
可被持续挖掘
盛大文学
改革的催化剂
很久以前，故事都是面对面讲述的。篝火旁，讲述者会观察听众的反应，并随时调整故事的节奏与内容。
印刷文字改变了这一切。故事被固定在纸面上，成为不再变化的内容。几个世纪之后，快速发展的中国娱乐产业开始从文字作品中寻找灵感。
其中蕴藏着许多宝藏，但要真正发现它们，仍需要大量筛选与挖掘。
改革的催化剂
我们开始思考，如何系统地发现这些优质内容，并降低内容生产过程中的不确定性。
网络连载正在草根社区中兴起，但这些社区普遍缺乏稳定的收入来源，难以持续发展。盛大看到机会，希望帮助这一新兴创作者群体，把一种兴趣与消遣逐步发展成真正的产业。
于是，第一章就此写下
盛大文学
盛大文学培育并发展了多个流行文学类型，为它们提供线上平台，同时把我们在打造中国领先网络游戏平台过程中积累的产品能力与商业体系带入网络文学。
我们重新释放了故事的活力，让读者也能够成为作者，
让社区里的每一位成员
都参与到创作过程中。
用户生成内容
按章节持续发布
社区互动
读者与作者共同参与
通过分析这些大数据，我们获得了有价值的娱乐产业洞察，
并将这些洞察转化为可持续的商业模式。
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订阅
- PC
- 移动端
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内容输出
- 移动运营商
- 阅读应用
- 有声书
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IP 授权
- 电视剧
- 电影
- 游戏
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在线广告
- 垂直领域定向
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线下出版
- 小说
- 漫画
我们创造了收益、回报、激励与收入，
社区也开始不断成长、再成长。
大数据支持的可靠原创内容
读者与作者之间的实时互动让优质内容不断涌现。通过分析这些互动背后的数据，我们能够减少内容生产中的猜测与不确定性。
真正有价值的作品会自然脱颖而出。
第一次，我们可以做到……
电影、电视剧和游戏制作方能够投资已经经过市场验证、成功概率更可预测的知识产权内容。
全球最大的生态系统
原创中文内容
%22></path><g fill=%22rgb(17,153,142)%22><circle cx=%2258%22 cy=%2258%22 r=%229.5%22></circle><path d=%22M 43 76 C 43 68.5 49.7 64 58 64 C 66.3 64 73 68.5 73 76 L 73 81 L 43 81 Z%22></path><circle cx=%22124%22 cy=%2258%22 r=%229.5%22></circle><path d=%22M 109 76 C 109 68.5 115.7 64 124 64 C 132.3 64 139 68.5 139 76 L 139 81 L 109 81 Z%22></path><circle cx=%2291%22 cy=%2299%22 r=%2210.5%22></circle><path d=%22M 74 120 C 74 111.5 81.5 106.5 91 106.5 C 100.5 106.5 108 111.5 108 120 L 108 126 L 74 126 Z%22></path></g></g></svg>)
2 亿+
阅读用户
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760 万+
作品
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由
250 万+
作者创作
从 PC 到移动端的范式转变已经开始。
云中书城 2008–2014 年净收入（人民币百万元）
随着中国娱乐需求持续增长，新的成功篇章正在开启。
找到正确的内容分发渠道变得至关重要。
为了把云中书城带到下一个阶段，盛大将云中书城与腾讯强大的移动分发能力结合，并由此创造了……
造就王者
一股不可忽视的力量。
2017 年 11 月，中国文学（772:HK）登上全球资本市场舞台，
成为当时香港最受瞩目的 IPO 之一，零售认购额达到 5,200 亿港元，
创下香港市场历史第二高的纪录。
这是盛大故事中的又一章，而故事远未结束。